2.4 – 10.1” LCD screens inside traditional printed brochures
Unlike other forms of video marketing, Video Brochures operate independently of wires, internet access, software downloads and installation procedures, all of which can ruin the experience of the recipient. With video brochures, all the recipient has to do to begin their very own full multi-media presentation is open the magnetised book cover of the device.
Our job is to make the design and production process of your video brochure as simple and as seamless as possible. We have a highly experienced team who understand not only the needs of our customers, but the technicalities of the products themselves. Pick up the telephone and talk to one of our account managers
Our standard range of video brochures are delivered in a variety of bespoke and standard printed packaging styles, with screen options of 2.4, 2.8, 3.5, 4.3, 5.0, 7.0 and 10.1”. The most popular screen sizes are the 4.3 and 7.0”. All 4.3″ LCD screens and above are now available with an HD option.
Example Video Brochures
10.1″ Hard Cover A4 Landscape
This landscape A4 hard cover video brochure houses our largest 10.1″ LCD screen. This model was designed for the real estate sector incorporating a carousel system of 30 video clips that can be added and deleted at short notice by our customer when presenting their stock.
4.3″ LCD Soft Cover A5 Portrait
This 4.3″ portrait video brochure, complete with control buttons and volume settings, was printed, bubble-wrapped and placed inside an outer printed box complete with cmyk and silver foil as part of a direct mail campaign targeting senior buyers in IT departments across the USA.
5.0″ Portrait A5 Soft Cover
This A5 portrait brochure has been adapted to house loose-leaf inserts within a formed internal pocket to the inside front cover. The 5.0″ screen with enhanced sound settings has silver foil button controls and is printed cmyk with a matt lamination to provide a premium look and feel.
7.0″ Premium Video Box
This 7.0″ HD LCD screen is controlled by foiled buttons over matt lamination. Housing the screen and motherboard in the lid like this adds weight and the lid needs support, in this instance with ribbon a ribbon strut. The indent area was used to house a corporate presentation folder.
7.0″ Portrait Brochure Oversize A4
This large format brochure was designed to house a 7.0″ HD screen with x7 short video clips controlled by as many buttons, each offering a play pause feature. The foam indent to the inside front cover was crafted to house pre-printed loose-lead A4 inserts.
Soft Cover 8×6″ Autoplay
Another USA mailing campaign video brochure project, this time a 4.3″ LCD screen with autoplay on opening. Each brochure has a magnetic catch in the cover, when opened this activates the unit to an ON position and in this instance also PLAYS a short 90 second video.
What is MiniVision?
MiniVision is the brand name given to our range of video marketing solutions, these include video brochures, video folders, video signage and point of sale video displays. Over time we anticipate our devices will become more sophisticated utilizing WiFi technology to update the screens in real-time accompanied by basic messaging technology.
Request a pricing brochure today
Receive our current pricing guide for our range of video brochures – Available in US Dollars or Pound Sterling
How it works
1.
A pricing matrix covering all the standard print and screen options is available upon request in both £ GBP and $ USD. Optional extras include:
- USB cable for recharging your device
- Additional memory, 256MB (standard) – 8GB
- Control buttons / touch screen controls
2.
We provide a variety design templates and technical specifications for preparing artwork and video files. You can then upload your art and video files via our web portal.
3.
Once we have received your art files we will prepare a .PDF proof of the printed brochure, compress and represent your video files for approval as a mock-up as a minimum. For full details of our proofing options please read our proofing news update.
4.
From this point it takes approximately two weeks to manufacture and deliver your video cards to a destination of your choice via DHL, our specialist freight partner.
What are video brochures used for?
Standard video brochures are widely used for a variety of promotional marketing communications, typically when trying to impress a high-value prospect or customer. These include:
- Trade show collateral
- Press packs
- Sales force leave behinds
- Internal communications
- User guides
- Product Packaging
- Retail FSDUs
The run time of the standard 256MB memory card is approximately 12-15 minutes; however, this can be expanded to 8GB offering 2-3 hours run-time.
We also supply hard-backed video books and coffee table album style overs – these are used for heavyweight marketing communications such as brand guidelines, corporate accounts, investor relations and board-level marketing. These hard back editions are at the luxury end of the spectrum where a variety of specialist print effects are often used: emboss, deboss, hot-foiling and spot UV varnish to enhance the look and feel of the piece.
Do they work, or is this just another marketing gimmick?
This is a good question and only time will tell. The encouraging fact is that the re-order rate for our brochures is in excess of 70%, feedback on campaigns has been extremely positive and clients are generally happy with their results.
We feel the location independent nature of video brochures offers something no other marketing material can provide in the same way and, for now, that USP makes them relevant.
What are the environmental considerations?
Uniquely, we provide a free Recycle & Returns service for our brochures, saving you money and reducing your carbon footprint. Any video brochure “returns” are delivered back to you, recycled, or re-used at no additional cost (all part of our service).
If you’re running an important campaign you need a supplier that you can trust, who understands your needs and has the systems integration to ensure great results in the shortest possible lead times. Having worked for global brands for many years, we won’t let you down.
Latest News
The Video Business CardFebruary 15, 2017 - 2:08 pmMiniVision video brochures are proud to announce their video business card – a 2.4” LCD TFT screen mounted inside a business card size printed outer cover. This powerful miniature video screen communication can deliver up to 10 minutes of video content to the recipient, however, it will be more often used to relay that all […]